A Business Lesson From Beyoncé: ‘You Don’t Have To Sign With Someone Else And Share Your Money’
Furthermore, this was Beyoncé’s second musical release under her own Parkwood Entertainment, an entertainment and management company.
2. Creative control on future albums
Beyoncé released four albums with Parkwood: 4, Beyoncé, Lemonade, and Renaissance.
She owns her masters for all four and changed the game with the digital drop in 2013. Those albums had much stronger themes of Black empowerment and feminism.
— Dan Runcie (@RuncieDan) September 28, 2022
According to its LinkedIn page, the company launched in 2010. However, its first project was “Cadillac Records,” which was released under the name Parkwood Pictures, in 2008. Beyoncé starred as renowned soul singer Etta James, and she also co-produced the film.
Since then, Parkwood has expanded and had multiple projects under its belt.
Today, “the company houses departments in music and video production, management, marketing, digital, creative, philanthropy, publicity and a newly formed record label, Parkwood Music.”
