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A Business Lesson From Beyoncé: ‘You Don’t Have To Sign With Someone Else And Share Your Money’


Furthermore, this was Beyoncé’s second musical release under her own Parkwood Entertainment, an entertainment and management company.

According to its LinkedIn page, the company launched in 2010. However, its first project was “Cadillac Records,” which was released under the name Parkwood Pictures, in 2008. Beyoncé starred as renowned soul singer Etta James, and she also co-produced the film.

Since then, Parkwood has expanded and had multiple projects under its belt.

Today, “the company houses departments in music and video production, management, marketing, digital, creative, philanthropy, publicity and a newly formed record label, Parkwood Music.”



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