Tech

Ludacris Hopes Making Music For Brands Allows Fans to ‘Know And Love’ The Real Him


Ludacris’ ability to combine his passion for music and business is the perfect combination for the Shop Black-owned Friday campaign with the world leading search engine and tech disruptor, Google, and the U.S. Black Chambers.

In true Luda fashion, he has unleashed an interactive music video, which will take viewers through a day in the life of Black owned businesses. Consumers can shop across 70 Black-owned businesses with over 100 products as they watch the visual. He’s also enlisted current rap sensation Flo Milli to help him bring the song to life.

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