Binance Pay Becomes Travala’s Top External Payment Method as Crypto Travel Bookings Surge on Travala
Binance Pay and Travala.com today released new data showing explosive growth in crypto travel adoption, with 2024 marking a record year for crypto-powered bookings. Ahead of Bitcoin Pizza Day, the two platforms highlight the rise of a new class of traveler: digital-first, high-spending, and loyalty-driven.
The first crypto travel booking on Travala took place on July 20, 2018 — a hotel stay paid with AVA tokens. That quiet moment marked the beginning of something much bigger: the emergence of a new type of traveler. Soon after, early adopters began embracing crypto as their default way to explore the world. As Gilles, a millennial crypto traveler from France who started booking with crypto in 2019, put it: “is your ticket to freedom. No banks, no borders, just fast, low-cost access to your money anywhere.”
Fast forward to today, and crypto-powered travel has become one of the fastest-growing segments in the tourism industry — fueled by demand for borderless, digital-first experiences.
“We’re seeing a clear shift from crypto as an investment tool to real-world utility — and travel is leading the way. Binance Pay is powering this transition by making digital payments global, fast, seamless, and cost-effective for a new generation of travelers who value freedom and flexibility,” said Jonathan Lim, Global Head of Binance Pay.
“The borderless nature of crypto makes travel one of the most clear use cases for crypto, enabling Travala to provide seamless, real-world utility globally. In today’s landscape, where the global volume exceeds Visa and Mastercard’s combined volume, it’s clear that crypto is already a force to be reckoned with in the payments industry that will only continue to grow as it becomes more widely accepted,” said Juan Otero, CEO of Travala.
