Flau’jae Johnson Explains How Shaquille O’Neal’s Business Portfolio Is Influencing How She Approaches NIL Deals

“The newspaper told me how much I made and I couldn’t believe how much I made,” he said, according to TechCrunch.

O’Neal’s portfolio also includes Big Chicken, a fast-casual restaurant chain with restaurants nationwide, and Authentic Brands Group, where he is its second-largest shareholder. The brand management company profits from not only O’Neal’s name and likeness but also Marilyn Monroe, Elvis Presley, Muhammad Ali, and Michael Jackson. O’Neal has also said on record that his investment decisions were influenced by billionaire Mark Cuban, who encouraged him to invest in the alcoholic beverage brand BeatBox. It is no surprise that the next generation is studying O’Neal’s footprint.

“Shaq’s portfolio is the most impressive crazy business portfolio that I’ve seen,” Johnson explained on the “Club Shay Shay” podcast. “And my coach coached him, coach Bob Starkey. So he be telling like, ‘No, you got to watch Shaq, like you got to do what he did in business and all the companies and things he’s over.’ It’s just incredible.”