Rosarium Health Raises $6M In Seed Funding Round To Provide Reliable And Faster In-Home Care For Aging Populations – AfroTech

Rosarium Health, a Black-founded healthtech company supporting in-home care for aging populations, has secured new funding.

Cameron Carter is the founder and CEO of the company, which was inspired by his years spent in value-based healthcare operations and business development roles at DaVita Inc., Bright Health, Evolent Health, and Truven Health Analytics, according to his LinkedIn profile. He told the American Family Insurance Institute that he observed how customers spent money on healthcare and how their health outcomes “often fall short.”

He also mentioned to the outlet, “I repeatedly saw that people were ending up in hospitals or nursing facilities because their living situations and neighborhood environment were unsafe and unsupported, not because they needed more medicine.”

Carter also has first-hand experience navigating at-home healthcare from when he assisted his aunt and grandmother. While they did not need “round-the-clock care,” they needed a safer bathroom, improved lighting, a ramp, and an individual who could come to their home “through a clinical lens,” he mentioned to the American Family Insurance Institute.

“What surprised me was how hard it was to make that happen. The services existed, but the process was fragmented, slow, and confusing — especially for families without time or resources to navigate it,” he said, according to American Family Insurance Institute. “That gap felt like both a human problem and a system failure.”

Carter launched Rosarium Health in 2023. According to a press release shared with AFROTECH™, the company offers in-home assessments performed by licensed occupational and physical therapists, along with automated documentation, prior authorization, and claims submission aligned with payer workflows. It also enables coordination among patients, clinicians, contractors, care managers, and other members of the care team. In addition, the company uses AI to automate administrative tasks and ensure that the required documentation is available for health plan review.

Rosarium Health’s internal clinical team also helps ensure patient needs are properly identified and that necessary modifications are completed without delay. Furthermore, it provides clinically informed home modification recommendations and in-home installations and renovations. This is timely considering research shows that home modifications can reduce fall risk by 39%.

“A clinician can document that a home isn’t safe and a plan can approve a benefit, but there’s no one that’s responsible for making sure the work actually gets done,” said Carter in the news release. “From my own personal caregiving experiences, I realized that the benefits exist on paper, but not in reality. Families are being left to figure out the paperwork and installations all on their own, which shouldn’t be how this works, so we built this missing piece with Rosarium Health.”

Rosarium Health has received $6 million in seed funding in a round led by Kalos Ventures, with its investor, Kate Ballinger, joining Rosarium’s board of directors. Other participants included ResilienceVC, which joins returning investors Rock Health Capital, Symphonic Capital, American Family Insurance Institute for Corporate and Social Impact, Black Tech Nations Ventures, and The Council.

“We’re excited to back Cameron because he and the team at Rosarium are building the infrastructure healthcare needs right now to make the home a safe and comfortable place of care,” Ballinger explained in the news release. “By integrating clinical insight, operational execution, and financial workflows into a single automated platform, they’re transforming a historically fragmented process into a coordinated system.”

The funding will ensure Rosarium Health can expand its partnerships with Medicaid and Medicare Advantage health plans and scale further in California and the Northeast.

Currently, Rosarium Health has a network of more than 800 clinicians and 3,000 contractors across 34 states and is in-network for 1.2 million Medicaid and Medicare lives, per the press release.